Translate comes from the Latin verb transfero which means to transcribe, to transform. Many theorists have developed translation competence models, such as D. Kelly, Nord, Campbell, Wills, Pym, Roberts or Delisle, among many others. This competence refers to the set of abilities, skills, knowledge and...

Did you know that there are more than 7,000 languages all over the world? This is why it’s hardly surprising that the translation services industry continues to grow by leaps and bounds. But why stop with just a single fact? We thought we’d give you...

The Spanish are accustomed to the arrival of the Three Kings every January 5, eating turrón nougat to the tune of Christmas carols, or eating the twelve grapes of luck every New Year’s Eve in time with the tolling of the bell, but the truth is...

The adventure of being an entrepreneur. What a great idea! If you own a company or have an idea in mind you want to put into action, you know what we’re talking about. We at Okodia once had to take that leap of faith, and the truth...

The translation of creole languages can be quite a headache for translators at times since—as in the case of languages with a large number of speakers—the number of dialects is considerable and sometimes barely understandable for speakers of the same language. For written language, efforts are...

For some time now, we’ve been hearing about the thousands of different ways the marketing departments of companies across all sectors have come up with everywhere—on the street, on the Internet and in the media—in an attempt to overcome the crisis we find ourselves in....

“Content is king”. How many times have you heard someone say this? We don’t have enough fingers on our hands and toes on our feet to count the number of times the importance of content marketing and all other types of marketing is continuously stressed...

Any company worth its salt, whether it’s a manufacturer or service provider, is well aware of how important its Internet presence is. Even though your business may seem small, it can go big if you know how to reach each and every potential customer in all...

Mannequin challenge, crowdfunding, hipster, freaky, wearable, cookies, coworking;these are just some of the many out there and we're surrounded by them. We see them on the restaurant bill, in advertising, in technology, on the beauty center’s list of services, and in many other situations.Neologisms are inevitable as they keep popping up, and they are part and parcel of the natural evolution of any language.In this post, we're interested in evaluating the merits of translating neologisms in service companies.